What is the role of a Marketing Lead - REMOTE at Jobgether?

The Marketing Lead - REMOTE position at Jobgether is a Full-time or part-time position opportunity in the Marketing field.

What type of employment is offered for this Marketing Lead - REMOTE role?

Full-time or part-time position

What is the expected salary for this Marketing Lead - REMOTE job?

Compensation will be discussed during the hiring process.

How can I apply for the Marketing Lead - REMOTE position at Jobgether?

You can apply directly through the application link provided.

Marketing Lead - REMOTE at Jobgether | Jobs and Employment

Marketing Lead - REMOTE

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Marketing Manager - REMOTE. In this role, you will play a pivotal part in shaping the marketing strategy for Health Information Technology. Your efforts will contribute significantly to revenue goals and profit targets while fostering collaboration across a multidisciplinary team. You will lead market research initiatives to inform product development, ensuring we meet the ever-evolving needs of our customers. Engaging with key opinion leaders and managing promotional campaigns will be essential to drive brand awareness and customer engagement. Join us to drive innovation in healthcare marketing.

Accountabilities

Create and manage the implementation of the annual strategic marketing plan for each customer segment.
Plan and manage the customer segment marketing budget.
Launch new products and execute regional product launches.
Collect secondary market research to inform the SBU.
Contribute local market information for business and marketing plans.
Continuously monitor market needs and customer acceptance.
Adapt global content for regional marketing campaigns.
Develop and nurture local KOL relationships.
Support Regional Sales Forces and participate in advisory councils.
Provide Field Sales with updates on product services.
Be a resource for Field Sales.
Participate in Monthly/Quarterly Sales Forecasting meetings.
Support local sales training with strategic marketing messages.
Provide local customer support and consult on marketing needs.
Collaborate on landmark events and articles.
Support trade-show collateral and messaging.
Direct customer inquiries to appropriate resources.
Support Regulatory activities as necessary.
Manage, lead, coach, and develop team members.
Lead cross-functional teams to achieve digital excellence.

Requirements

BS degree required, preferably in engineering, marketing, or life sciences.
Product launch experience is required.
Five + years marketing experience in a medical device/optical device company.
Knowledge and experience in market analysis.
Excellent oral presentation and written communication skills.
Good analytical skills with experience in financial analysis.
Management skills with a proven ability to work cross-functionally.
Healthcare domain knowledge, especially in healthcare information technology.
Expertise in SEO, SEM, and digital marketing strategies.
Willingness to travel (30%) and ability to work in a multicultural environment.

Benefits

Medical insurance
Vision insurance
Dental insurance
401k matching
Employee Assistance Programs
Vacation and sick pay
Performance Bonus eligibility
Diverse and inclusive work environment

Why Apply Through Jobgether?

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

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Marketing Lead - REMOTE at Jobgether – Virginia

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