Product Specialist (Entertainment Industry, CAD, Remote, USA) at Vectorworks – Columbia, Maryland

Would you like to become an industry voice and thought leader in the entertainment design industry? Do you use 3D modeling software to visualize your designs? Would you enjoy translating complex design workflows into compelling content for audiences worldwide?
In this role, you will create technically credible, industry-driven content that directly supports global demand generation campaigns and strengthens competitive positioning in highly specialized design markets of the entertainment industry. You will collaborate cross-functionally to transform product expertise and customer insight into high-impact marketing content that fuels measurable business growth.
The Product Marketing team works with multiple departments across Vectorworks and our customers to communicate deep product and industry expertise through designs, written content, public presentations, video content and more. These strategic marketing assets drive qualified pipeline and elevate Vectorworks’ authority in the entertainment, landscape design, and architecture industries.
During this role you will:

• Develop and deliver industry-specific demand generation assets including webinars, articles, presentations, and campaign content.
• Build and maintain strong expertise in assigned Vectorworks products and industry vertical(s).
• Conduct customer interviews and synthesize insights to refine messaging and competitive positioning.
• Partner cross-functionally with Product, Marketing, Academic, and Partner teams to align strategy and execution.
• Represent Vectorworks in webinars, industry events, and thought-leadership initiatives.

Here is what success looks like:

• Advanced proficiency in CAD, 3D modeling, and/or design software (Vectorworks strongly preferred).
• Demonstrated experience creating technical marketing or product-driven content within the entertainment design industry.
• Ability to translate complex software functionality into clear, engaging messaging.
• Exceptional written, verbal, and presentation communication skills, including public speaking experience.
• Proven ability to independently manage multiple projects and deliver high-quality work on deadline.

Our Core Values Our values define our fundamental beliefs as a company to guarantee that our employees and customers alike are celebrated for not just their abilities but who they are as individuals. Inclusion – Collaboration – Balance – Innovation Click here to learn more about how we live out our values. Check out our Glassdoor page to learn more about life at Vectorworks. Compensation: Annual base salary of 95,000-105,000 USD. Eligible for company performance bonuses.Salary offer is determined by evaluation of candidate skills and experience during the interview process based on the criteria outlined in the job advertisement above. Benefits: - 15 days of Paid Time Off (PTO) per year. At 5 years of employment this goes up to 20 days of PTO.- 9 paid holidays and a holiday break for non-essential employees in December.- 5 days of Volunteer Time Off- 3 days of Summertime Leave- 3.5% employer 401k contribution matching- 4 weeks of paid Parental Leave- Medical, Dental, Vision- Short/Long Term Disability- Pet Insurance- Tuition Re-imbursement up to $5,250 per year- Employee discount programs Vectorworks Inc. is an Equal Opportunity/Affirmative Action Employer
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