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Director, Digital Marketing at Jobgether – Canada Creek, Nova Scotia

Jobgether
Canada Creek, Nova Scotia, B0P 1V0, Canada
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About This Position

Director, Digital Marketing

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Director, Digital Marketing in Canada.

This role is a strategic, hands-on leadership position responsible for driving digital marketing performance across North America. You will develop and execute an integrated digital strategy that spans website optimization, paid media, SEO, AI-powered search, social, and content marketing. The position requires a balance of strategic vision and direct execution, managing both internal team members and external vendors. Success is measured by measurable pipeline growth, brand authority, and scalable digital initiatives that align with revenue objectives. You will operate in a fast-paced, technically complex environment, leveraging data and AI to optimize marketing performance. This is an opportunity to shape the digital presence, enhance customer engagement, and lead a high-impact, growth-oriented marketing function.

Accountabilities:
  • Develop and execute an integrated digital marketing strategy aligned with revenue and pipeline goals
  • Own website roadmap, UX, and conversion optimization strategies to maximize demand generation
  • Lead paid media, SEO, AI-powered search, and social media initiatives, ensuring alignment across campaigns
  • Manage internal team members and external vendors, providing mentorship, guidance, and performance oversight
  • Analyze campaign performance and provide executive-ready insights and reporting
  • Collaborate with corporate and regional marketing teams to ensure investment alignment and strategic impact

Requirements:

  • 8+ years of B2B digital marketing experience, preferably in technology, cloud, data center, or network infrastructure
  • Proven success balancing strategic planning with hands-on execution across multiple digital channels
  • Expertise in SEO, SEM, AI-powered search, paid social, website optimization, A/B testing, and analytics
  • Experience with marketing automation and CRM systems
  • Strong understanding of Canada privacy laws, email compliance, and web accessibility standards (WCAG & AODA)
  • Data-driven, commercially focused, and technically curious with interest in AI applications
  • Excellent communication, collaboration, and relationship-building skills
  • BA or BS degree or equivalent experience
  • Authorization to work in Canada without sponsorship

Benefits:

  • Competitive compensation with performance-based incentives
  • Flexible work arrangements and supportive remote-friendly environment
  • Comprehensive health, dental, and vision coverage
  • Paid time off, including vacation and wellness days
  • Professional development opportunities and career growth support
  • Access to modern marketing tools and AI applications
  • Inclusive and diverse workplace that values employee experience
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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Job Location

Canada Creek, Nova Scotia, B0P 1V0, Canada

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