Associate, Business Marketing at Customers Bank – New York, New York

New York, NY | New York, NY | New York, NY
Full time | Full time | Full time
REQ-2026-856

At Customers Bank, we believe in working hard, working smart, working together to deliver memorable customer experiences and having fun. Our vision, mission, and values guide us along our path to achieve excellence. Passion, attitude, creativity, integrity, alignment, and execution are cornerstones of our behaviors. They define who we are as an organization and as individuals. Everyone is encouraged to have personal development plans. By doing so, our team members are on their way to achieve their highest potential and be successful in their personal and professional lives.

Salary range: An annual salary range of $65,000 - $85,000 is what we expect to pay for this position, based on overall skills and experience.

Must be legally eligible to work in the United States without sponsorship, now or in the future, to be considered.

Who is Customers Bank?

Founded in 2009, Customers Bank is a super-community bank with over $22 billion in assets. We believe in dedicated personal service for the businesses, professionals, individuals, and families we work with.

We get you further, faster.

Focused on you: We provide every customer with a single point of contact. A dedicated team member who’s committed to meeting your needs today and tomorrow.

On the leading edge: We’re innovating with the latest tools and technology so we can react to market conditions quicker and help you get ahead.

Proven reliability: We always ground our innovation in our deep experience and strong financial foundation, so we’re a partner you can trust.

What You’ll Do:

The Marketing Associate, Business Marketing supports sales teams by delivering timely, relevant marketing materials and coordination for client-facing activities. This role works closely with Sales and Marketing partners to assist with collateral development, presentations, sponsorships, and localized marketing efforts, while ensuring alignment with brand standards and regulatory requirements. As a team player, this role will also include projects that support the broader Marketing & Communications team.

Sales Support & Coordination

• Support sales teams by responding to inbound marketing requests and proactively identifying strategic solutions that are aligned with business and brand priorities
• Serve as a day-to-day marketing contact for sales-related materials and activities
• Assist in translating sales needs into marketing deliverables in partnership with senior marketing team members

Collateral Support & Management

• Assist with the creation, customization, and updating of sales collateral, presentations, and pitch materials
• Ensure materials follow brand guidelines and compliance requirements
• Coordinate review and approval workflows with Creative and Compliance teams

Sales Events & Sponsorships Support

• Support business marketing initiatives such as sponsorships, conferences, and regional activities
• Work with bankers on their annual business development and sponsorship budget forecasts, tracking ROI throughout the year
• Assist with preparation of sponsorship materials including signage, presentations, digital assets, display and merchandise coordination, and follow-up resources
• Support banker-led events, ensuring adherence to brand standards
• Track timelines and deliverables to ensure materials are ready for field use

Cross-Functional Collaboration & Compliance

• Work closely with Sales, Marketing and Compliance teams to deliver compliant marketing support
• Maintain documentation and organized records for marketing materials and approvals
• Support multiple projects simultaneously with guidance from senior team members

Team Support

• Manage the client marketing authorization process and marketing project trafficking, interfacing with clients and bankers as necessary.
• Collaborate with product teams to develop promotional materials and marketing specifications for new products, in support of senior marketing team members.
• Support projects as assigned.

Qualifications

• 1–3 years of experience in marketing, communications, sales support, or a related role
• Interest in field marketing, sales enablement, or B2B marketing
• Strong organizational skills and attention to detail
• Ability to communicate clearly and work collaboratively across teams
• Comfort working in a fast-paced, deadline-driven environment

Technology Skills

• Proficiency with Microsoft Office (PowerPoint, Word, Excel)
• Familiarity with collaboration tools (e.g., Teams, SharePoint)
• Willingness to learn sales enablement, compliance and additional platforms (e.g., Seismic, Kadince)
• Basic comfort working with digital content and templates

Customers Bank is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

We also provide “reasonable accommodations”, upon request, to qualified individuals with disabilities, in accordance with the Americans with Disabilities Act and applicable state and local laws.

Diversity Statement:

At Customers Bank, we believe in working smart, working together, and having fun while delivering innovative solutions and memorable experiences for our customers. We are committed to the continual advancement of a culture which reflects the value we place on diversity, equity, and inclusion. We honor the diverse experiences, perspectives, and identities of our team members, and we recognize that it is their passion, creativity, and integrity that drives our success. Step into your future with us! Let’s take on tomorrow.

Founded in 2009, Customers Bank is a super-community bank with $20.3 billion in assets at June 30, 2022. We believe in dedicated personal service for the businesses, professionals, individuals and families we work with. We offer banking and loan services across Florida, Illinois, Massachusetts, New Hampshire, New Jersey, New York, North Carolina, Pennsylvania, Rhode Island and Texas.

Customers Bank is a member of the Federal Reserve System with deposits insured by the Federal Deposit Insurance Corporation. Customers Bank is an equal opportunity lender. Customers Bank takes pride in delivering extremely high levels of customer service while charging comparatively very low fees; service that makes our clients say, “Wow.”

Customers Bank, with its headquarters located in Malvern, Pennsylvania, is a subsidiary of Customers Bancorp, Inc., a bank holding company. The voting common shares of Customers Bancorp, Inc. are listed on the New York Stock Exchange under the symbol CUBI.

Customer Service driven VEVRAA Federal Contractor, seeking priority referral of qualified protected veterans.
Customers Bank will provide consideration for employment to qualified applicants without regard to their race, color, religion,
national origin, sex/ gender, sexual orientation, gender identity, protected veteran status or disability.