Lifecycle Marketing Manager - REMOTE at Jobgether – New York, New York
Jobgether
New York, New York, 10001, United States
Posted on
NewJob Function:Marketing
New job! Apply early to increase your chances of getting hired.
About This Position
Lifecycle Marketing Manager - REMOTE
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Lifecycle Marketing Manager. In this role, you will be responsible for shaping and executing marketing strategies aimed at enhancing customer engagement throughout various lifecycle stages. Your expertise will guide the assessment of customer behavior and the implementation of initiatives that drive meaningful business results. You will collaborate with cross-functional teams and external partners, translating insights into actionable marketing solutions. Your contribution will be vital in establishing frameworks that facilitate improved customer relationships and loyalty. If you thrive in a dynamic environment and excel at blending strategic innovation with hands-on execution, we want to hear from you.
Accountabilities- Own marketing strategy and execution for assigned lifecycle areas, with accountability for business outcomes
- Partner with GMs and cross-functional stakeholders to understand business problems and translate them into marketing solutions
- Conduct qualitative and quantitative analysis to understand customer behavior, identify friction points, and surface opportunities
- Design and execute lifecycle marketing programs (email, in-app, push, etc.) that drive measurable impact
- Build repeatable frameworks and best practices that compound over time and scale across programs
- Work cross-functionally with product, analytics, and operations to understand available levers and tools
- Use A/B testing, analytics, and performance data to measure impact and iterate on learnings
- Navigate dual stakeholder relationships with partner teams, balancing priorities transparently
- Adapt marketing best practices to the specific context rather than applying rigid playbooks
- 37 years of lifecycle or product marketing experience, with a strong track record of driving customer engagement and behavior change
- Strong marketing mindset: ability to think about customer communication, messaging, and behavior change through a marketing lens
- Data fluency: comfortable with A/B testing, statistical significance, analytics tools, and using data to inform decisions
- Problem diagnosis: ability to dig beyond surface-level descriptions to understand root causes and customer friction
- Cross-functional collaboration: experience working with product, analytics, finance, or operations teams
- Clear, thoughtful communicator with strong judgment and the ability to prioritize transparently
- Track record of building on learnings and creating repeatable frameworks rather than starting fresh on each problem
- Competitive compensation and equity packages
- Leading configured work computers of your choice
- Flexible paid time off
- Fully covered, high-quality healthcare, including fully covered dependent coverage
- Additional health coverage includes access to One Medical and the option to enroll in an FSA
- 20 weeks of paid parental leave for the primary caregiver and 8 weeks for all new parents
- Access to industry-leading technology across all of our business units, fostering innovation, optimization, and productivity
Why Apply Through Jobgether?
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
#LI-CL1
Scan to Apply
Just scan this QR code to apply from your phone.
Job Location
New York, New York, 10001, United States
Frequently asked questions about this position
Latest Job Openings in New York
CDL-A - Dedicated nighttime truck driver
Schneider
Montgomery, NY
CDL-A - Intermodal truck driver
Schneider
Ithaca, NY
CDL-A - Dedicated nighttime truck driver
Schneider
Gloversville, NY
General Manager - Retail
Ashley | The Wellsville Group
Buffalo, NY
CDL-A - Dedicated truck driver - Dollar General
Schneider
Auburn, NY
Continue to apply
Enter your email to continue. You’ll be redirected to the employer’s application.By clicking Continue, you understand and agree to JobTarget's Terms of Service and Privacy Policy.
Apply Now