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Employer Brand Lead in Germany at Jobgether

NewJob Function: Admin/Clerical/Secretarial
Jobgether
Germany, Germany
Posted on
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Job Description

Employer Brand Lead

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Employer Brand Lead based in Germany.

This role is responsible for defining and driving a global employer branding strategy that shapes how the organization is perceived by current and future employees. You will lead the creation of a consistent and compelling employer value proposition across multiple international markets. Working at the intersection of HR, Marketing, and Communications, you will help strengthen talent attraction, engagement, and retention. The position involves close collaboration with senior leadership and cross-functional teams to ensure brand alignment worldwide. You will also play a key role in managing digital employer presence and reputation across major platforms. This is a high-impact role for someone who enjoys combining strategy, content, and analytics in a fast-moving global environment.

Accountabilities:
  • Develop and manage a global employer branding content calendar across all channels, ensuring consistency and alignment with the EVP and communication guidelines
  • Monitor, respond to, and manage candidate and employee reviews across job boards and employer review platforms in a timely and structured manner
  • Collaborate with HR, Marketing, Legal, and HR Operations teams to ensure accuracy, compliance, and consistency of employer brand messaging across regions
  • Support the Head of Employer Brand in adapting global strategy into regional execution and localized tone of voice
  • Coordinate updates to EVP messaging and ensure alignment across internal and external communication channels
  • Drive employee advocacy initiatives globally to enhance engagement and amplify the employer brand
  • Prepare, manage, and submit applications for employer branding and corporate reputation awards
  • Conduct regular market research and competitor benchmarking to track positioning and identify improvement opportunities
Requirements:
  • 3+ years of experience managing employer branding or corporate presence across global platforms such as LinkedIn, Glassdoor, Indeed, and local job boards
  • Strong experience in developing global content strategies and managing multi-channel content calendars
  • Proven track record in preparing and submitting employer branding or corporate award applications
  • Analytical mindset with the ability to run competitor audits and track performance metrics across multiple regions
  • Experience in shaping and localizing EVP messaging for international audiences and diverse markets
  • Solid understanding of HR frameworks, employer reputation management, and global communication standards
  • Upper-Intermediate or higher English proficiency, both written and verbal
  • Strong collaboration, stakeholder management, and communication skills in cross-functional environments
Benefits:
  • 20 paid vacation days annually
  • 10 paid sick leave days per year
  • Public holidays in line with the company’s official holiday calendar
  • Private medical insurance coverage
  • Fully remote work opportunity
  • Professional development and education budget
  • Dedicated budget for language learning
  • Wellness allowance (gym memberships, sports equipment, and related activities)
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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Job Location

Germany, Germany

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