E-Commerce Manager in Fort Lauderdale, Florida at Lewis Marine Supply LLC

Company Overview:
Lewis Marine Supply & Boat Owners Warehouse is a fast-growing, high-volume 60+ year established Marine Distributor and Retailer located in sunny South Florida, with locations throughout the Southeastern US. We are committed to providing exceptional customer service and high-quality products to our customers and community and strive to create a welcoming environment where customers can enjoy a seamless shopping experience.
Position Overview:
We’re looking for a hands-on, results-driven Ecommerce Manager to oversee the day-to-day operations of our online store. This role is ideal for someone with a strong background in retail ecommerce and digital marketing, who thrives in a fast-paced environment and is passionate about delivering a seamless customer experience.
Responsibilities:
Website & Product Management:
• Maintain and update product listings, pricing, inventory, and promotions on WooCommerce.
• Ensure product images and descriptions are accurate and compelling.
Digital Advertising & Analytics:
• Manage and optimize Google Ads campaigns to drive traffic and conversions.
• Use Google Analytics to monitor performance and generate actionable insights.
Email Marketing:
• Plan, execute, and analyze email campaigns to engage customers and promote products.
• Segment audiences and personalize messaging for maximum impact.
Graphic & Content Creation:
• Design and update promotional graphics, banners, and product visuals using Photoshop.
• Collaborate on content strategy to support seasonal campaigns and product launches.
Customer Engagement & Support:
• Respond to customer inquiries, reviews, and feedback across platforms.
• Resolve order issues including shipping, returns, and payment concerns.

Sales Reporting & Strategy:
• Track and report on ecommerce sales metrics, campaign performance, and customer behavior.
• Present insights and recommendations to stakeholders to inform business decisions.
Cross-Functional Collaboration:
• Work closely with warehouse, customer service, and marketing teams to ensure smooth operations and fulfillment.
Social Media Management:
• Plan, create, and publish engaging content across platforms including Facebook, Instagram, and YouTube.
• Develop and execute a social media content calendar aligned with seasonal campaigns, product launches, and promotions.
• Monitor comments, messages, and mentions across social channels, responding promptly to build community and brand loyalty.
• Track social media performance metrics and adjust strategy based on engagement, reach, and conversion data.
• Collaborate with the marketing and creative teams to produce on-brand visuals, reels, and short-form video content.

Qualifications:
• Proven experience in inside sales, cashier or customer service roles.
• Strong communication and interpersonal skills, with the ability to build rapport and influence decision-makers.
• Results-oriented mindset with a focus on achieving sales targets and delivering quality customer service.
• Excellent organizational skills and attention to detail in managing sales pipelines and documentation.
Benefits:
• Lewis Marine Supply provides you and your eligible family members with a comprehensive and valuable benefits package, including medical, dental, and vision coverage, as well as company-paid short-term disability, long-term disability, and life insurance. In addition, employees have access to a wide range of supplemental benefits, including a 401(k) plan with company matching.
• Competitive pay based on experience.
• Opportunities for advancement and career growth.